Noam Atiya Agency

Noam’s agency used Madgicx’s Automation Tactics to manage client accounts on auto-pilot. They mainly leveraged Stop-Loss and Surf to make sure their budgets are wisely allocated to the top-performing assets. These automations allowed them to free time to focus on client management and producing more creatives.In addition, the agency monitored their creative and ad copy performance using Creative Insights and Ad Copy Insights. They checked their performance on a weekly basis and launched the most successful creatives and copies into additional ad sets to double down on their success.Moreover, as the agency mainly targets broad audiences for acquisition, Madgicx’s Bid Optimization tool was a very helpful solution for them to gain close control over their bids and optimize their spend on these audiences. Madgicx’s retargeting and re-engagement audiences granted the agency access to audience segments they have never leveraged before and Madgicx’s exclusive lookalike audiences were the cherry on top of their new targeting strategy.