Repcillin

Emma was running her own Facebook and Google ads for Repcillin, but unfortunately, they weren't translating into online sales. She suspected that the lack of results might be due to her failure to target the right audiences, which is why Madgicx’s Audience Launcher was the first tool to catch her attention. This tool provides over 100 pre-built audiences that can be launched swiftly and effortlessly in a few clicks. Emma was able to tap into these new, profitable audiences without the need for time-consuming manual setup.

The brand expanded its reach further using the Audience Studio, a powerful tool that combines interests and lookalikes. Using existing data, it helps you identify and target potential customers who align best with your brand.

Emma knew that she needed to do more than reach the right people. Her ad creatives also needed to capture their attention and entice them to purchase. That's why she sought the help of Madgicx’s Creative Insights tool. This tool monitors your ads, identifying top-performing ad creatives, highlighting the ones that have the potential to do even better, and alerting you of budget-draining ones. This ensures your budget is directed toward ads that optimize your ROAS. 

After setting up Creative Insights, Emma was in search of a faster and more efficient solution for managing and optimizing her ads. She found the answer in Madgicx’s Autonomous Budget Optimizer tool. This tool provides 24/7 optimization for Facebook ads. Also, it safeguards her budget by enabling her to set up personalized rules that prevent underperforming ads from depleting her funds, even when she is offline.

“I love that it’s time-saving and organized. Instead of spending hours on Facebook Ads Manager, you can do things in a couple of clicks, and you can have so much control in such a short amount of time,” Emma said in our interview.